Charndré Kippie, Editor 

I think my office love language would have to be acts of service. I really value the way my team rallies together under pressure – stepping in to help manage heavy workloads and meet tight deadlines. I appreciate how we support one another during stressful times and the fact that we often use a bit of comedic relief to keep each other going makes it even more special. 

Claudia Da Silva, Editorial Assistant 

I’d say my workplace love language is teamwork and collaboration. I really value it when people connect over shared visions and passions, and when we work together toward common goals. And of course, a little treat now and then never hurts either! 

Hannah Forbes, Designer 

For me, my office love language is acts of service. I really appreciate it when someone offers to help with a task or simply makes sure not to add unnecessary challenges to my workload. A supportive, helpful team that works together makes all the difference – teamwork truly feels like the ultimate act of care at work. 

Aneeqah Emeran, Digital Editor 

My love language is situational – it changes based on the environment or circumstance. For instance, if I sense the mood is down, and a pick-me-up is needed, I’ll give a little treat or offer words of encouragement. People need to remember their talents and skills. I adore acts of teamwork because it’s something that fosters a sense of togetherness, trust and accomplishment and strengthens the team bond – this makes the next project that much easier to execute. 

Kauthar Adams, Copy Editor 

The way I show love at work would be to gift little treats. Small, unexpected gestures like a sweet treat is thoughtful and showsappreciation. 

Aneliswa Kunene, Editorial Assistant 

My love language is giving and receiving words of affirmation. I really like knowing when I’m doing a good job or my work is being recognised in some way because it makes me feel appreciated and valued. It also motivates me to keep doing my best and gives me confidence in what I’m contributing to the team.  

Photography: Freepik

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We all know that a simple “thank you” goes a long way in making a colleague’s day, but what if we took it a step further and tailored our appreciation to each team member’s unique needs? It’s time to get personal with your work mates, but not too personal!  

In his book The Five Love Languages, Gary Chapman identified the different ways people express and receive love. Now, we’re not suggesting you start giving everyone hugs and kisses, but we are saying that being aware of these love languages can help you tailor your approach to meet the needs and preferences of your team members. Showing our appreciation in ways that resonate will boost morale, productivity and job satisfaction in the process.  

@careercontessa Do you understand your work love languages? How about your coworkers? If you want to improve your relationship with your coworkers, or your boss, it can help to consider how they would like to be shown appreciation. To figure out your coworkers “workplace love language” start by asking these three questions: ✅How does this person treat others? ✅What does this person complain about? ✅What does this person request most often? Then relate this to the workplace love languages: Words of Affirmation = Feedback + Mentorship Quality Time = Workplace Bonding Receiving Gifts = New Opportunities + Challenges Acts of Service = Support Physical Touch = Encouraging Touchpoints So, what are your workplace love languages? Let us know in the comments! #career #careeradvice #boss #coworkers #salary #manager #workplace #toxicworkplace ♬ original sound – CareerContessa

1 Words of affirmation 

People who speak this love language thrive on public recognition, genuine praise and constructive feedback.  

To use words of affirmation effectively, focus on the person’s specific actions or achievements, such as a great presentation or a project done well. Be direct and person-centered in your praise, avoiding generic compliments.  

Timeliness is also key, so try to offer your words of affirmation soon after the event or achievement. This can be done in person, via email, messaging or even a handwritten note – the format doesn’t matter as much as the sincerity and specificity behind the words.  

2 Acts of service  

People who speak this love language tend to appreciate mentorship and collaborative support.  

When colleagues lend a helping hand, offer guidance or take on tasks to ease someone’s workload, it speaks volumes to those who value acts of service.  

This support can be as simple as helping a team member meet a tight deadline, bringing a cup of coffee for them when they’re super busy, giving feedback on a project, or even running a meeting so they can take a break.  

These gestures demonstrate that their colleagues are invested in their success and well-being, making them thrive and deliver quality work. 

It has been shown that organisations that prioritise teamwork, mentorship and support create an environment where acts of service are valued and encouraged, leading to stronger relationships and a more cohesive team.  

3 Receiving gifts 

People who speak this love language appreciate thoughtful gestures, ‘symbolic’ rewards and professional development opportunities. 

 If you have a co-worker who likes giving little gifts, they most probably also like receiving them. These gifts can be thoughtful gestures, such as a personalised note or a small celebration. They can be tangible, like a book or a course, or opportunities for additional training and attending conferences or seminars. Or they can be intangible, like access to exclusive networking events or high-profile projects, or mentorship.  

According to Medium.com, acknowledging workers in meaningful ways taps into the motivational power of gifts and fosters loyalty and engagement.  

4 Quality time  

People who speak this love language respond to one-on-one conversations, undivided attention and team-building.  

For these individuals, spending quality time with both colleagues and leaders is essential for building trust, fostering collaboration and driving results.  

One-on-one check-ins provide an opportunity for meaningful conversations, goal setting and feedback, helping to create a sense of connection and understanding. In meetings, giving someone your undivided attention shows you value their input and ideas.  

Team-building activities, office social events and volunteering opportunities can also help to strengthen bonds and promote a sense of camaraderie. Research shows that spending meaningful time with colleagues boosts employee engagement, fosters a sense of community and drives better outcomes.  

5 Physical touch  

People who speak this love language want a workplace that prioritises well-being, ergonomics (good seating) and comfort.  

While this may seem like a tricky love language to apply in a professional setting, it’s actually more about creating a comfortable and safe work environment.  

According to Simplypsychology.com, incorporating this love language in the workplace can also be as simple as offering a handshake during greetings or a hug goodbye, or a high-five to celebrate a colleague’s accomplishment. Other forms of touch, such as a gentle pat on the back, can also be welcome on a tough day.  

It’s crucial to prioritise consent and comfort. Before initiating physical touch, check in with your colleague – “Can I give you a hug?” – to ensure they’re comfortable with it Be mindful of body language and withdraw if you notice any signs of unease or discomfort. 

Workplace tips  

• Ask team members how they prefer to receive feedback and recognition. Offer choices.  

• Observe how they respond to different types of recognition to understand what motivates them.  

• Be genuine in your recognition and appreciation to build trust and credibility.  

• Timely recognition boosts morale and motivation.  

• Make it personal to show you’ve taken the time to think about each team member.  

Words: Emma Mbuthuma
Photography: Pexels

Also read: Tips for fuel career ambitions 

The post How to adapt the 5 love languages in the workplace appeared first on TFG Media.

You’ve probably heard the term ‘micro-retirement’, the latest trend that’s got everyone talking about redefining their relationship with work. This somewhat controversial concept is gaining traction, and for good reason. Does it mean that you can retire early? No, but also yes. So, what exactly does it mean to micro-retire? And can companies use it in their favour? Let’s look into it. 

 The mastermind behind this idea is Timothy Ferriss, an American entrepreneur, lifestyle guru and author of The 4-Hour Workweek, who introduced the concept of ‘mini retirements’ more than 15 years ago. His idea has since evolved into a full-fledged movement, with micro-retirements taken regularly through the course of your career becoming a hot topic in the world of work-life balance.  

What’s the big deal?  

Let’s face it, we’ve all felt burnt out at work at one point or another, whether it’s from workplace demands such as tight deadlines and unmanageable workloads, or lack of social and emotional support. The pressure to constantly perform and deliver can be overwhelming. 

 A recent Gallup study revealed that 36% of South African workers are dealing with extreme daily stress, while a whopping 71% admit to being ‘checked out” at work. And retirement seems like a distant dream for many.  

According to the 10X Investments Retirement Reality Report, only six percent of South Africans are on track to retire comfortably. The numbers get even more alarming when you consider that a staggering 90% of South Africans can’t afford to retire at all.  

So how does ‘micro-retiring’ fit into all of this? It could be the answer to our fatigue, allowing us to take a step back, recharge and refocus. These mini breaks or micro-retreats are the luxe version of ‘quiet quitting’ — but instead of checking out, you’re checking in with yourself, your goals and your career.  

Micro-retirement can take many forms, from a few months off to a year-long sabbatical. Unlike taking ordinary leave from work, the key is to take a break that’s long enough to allow you to disconnect from the daily grind and recharge, but not so long that it disrupts your career momentum.  

The benefits? Improved work-life balance, reduced burnout and increased productivity. It allows you to step away from the daily stress and pressure of work, giving you time to reflect on your priorities and goals. It also gives you the chance to pursue other interests, to travel or spend quality time with loved ones.  

 

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Could this trend be for you?  

Of course, it all sounds wonderful and you’re probably already considering a micro-retirement. It’s best to start by assessing your priorities and goals. What do you want to achieve during your break, and how can you make the most of your time off?  

You will also need to discuss your plans with your employer, to ensure a smooth transition while you’re away and minimise any impact on your work. Consider taking your time off during a natural break in your work, such as after completing a major project or before moving on to a new role. Best-case scenario is that you can return to your job when your ‘micro-retirement’ is over, unless you want to use it to change jobs. 

You will need to save enough money to cover your living expenses during your break — and travel expenses, if that’s your aim. Plus it’s good to have an emergency fund for when your break is finished but work may not be easy to find if you’re not returning to your previous job.  

Which brings us to one of the biggest concerns about taking a micro-retirement: losing momentum in your career. The key is to stay connected with your professional network. Regular check-ins with colleagues and mentors will help you stay in the loop and ensure that you’re not missing out on any important developments in your field.  

So, what do you do during micro-retirement? A lot! Travel and explore new destinations, immerse yourself in different cultures and broaden your horizons. Take online courses, attend workshops or upskill and reskill. Volunteer and give back to your community. Diversify your experiences and grow your professional network. The possibilities are endless for you to pursue your passions.  

Explore the idea of documenting your journey during your micro-retirement. Keep a journal or blog, create a YouTube channel or vlog, or share your insights and learnings with others. Reflecting on your experiences and growth will help you identify new opportunities and challenges, and will also give you a valuable perspective on your career and personal development. 

Picking up where you left off  

Once you’re ready to stand tall, wear that suit with pride and dive back in to the workforce with confidence and determination, there are a few things that can ensure a smooth transition.  

Start by updating your LinkedIn profile to showcase any new skills or experience you’ve picked up. This will make you visible and attractive to potential employers or clients.  

Reach out to your professional network and let them know you’re back and ready to take on new challenges. Finally, fine-tune your career goals and start exploring opportunities that align with them.  

Did you know?  

The average working adult human brain can pay attention (that is, remain interested to the benefit of understanding) for between 20 and 50 minutes before needing a break. The brain has biological limitations and the importance of taking a break before returning to a task or stimuli increases one’s ability to function at the optimum.  

Micro-retirement checklist  

• What are my goals for taking a break? 
• How long do I want my break to be? 
• Do I have enough savings to support myself? 
• What are my financial priorities during this break?
• What activities do I want to pursue? 
• What are my priorities or ‘non-negotiables’ (for example, travel, relaxation, personal projects)? 
• How will I stay connected with my professional network? 
• How will I maintain my personal relationships and connections? 
• How will I prioritise self-care and mental health during this time? 
• What are the potential risks or challenges I might face? 
• How will I stay motivated and focused? 
• How will I measure the success of my micro-retirement break? 
• What is my plan for re-entry into the workforce when my break is over? 

Words: Emma Mbuthuma
Photography by: Gallo/Getty Images, Unsplash, Pexels

Also read: Tips to improve your relationship with money

The post Your micro-retirement checklist  appeared first on TFG Media.

“You’re getting a bonus.”  

Are there any sweeter words to hear at the end of a long, productive year? If you’re one of the lucky ones to receive a year-end bonus and you’re torn between living your best life this silly season or saving for a smoother start to the new year, consider the following before you tap or insert.  

Settle debts 

Outstanding balances aren’t fun — and neither are interest rates that come with buying on credit. It’s always a good idea to use any extra money in your account to start paying off your debts, and many experts suggest starting with the smallest amount, as well as those with the highest interest rate.  

Whether it’s a credit card that came to your rescue in a difficult time, a store card that has seen better days or a car loan that’s almost paid off, settling your debts is a way to create balance in your budget.  

“First, flatten your credit card. Unsecured debt makes your bank richer than your investments ever will. Then, build yourself a buffer. It’s boring but vital,” says Bryan Nicol, a Cape Town-based lifestyle financial planner.  

Get ahead  

“Next, think ahead: annual car service, school fees and so on. If all that’s covered, only then should you look at investing for the future. It’s all about priorities,” says Bryan.  

Upcoming expenses don’t care about the number of debts you’ve accumulated or the dreams you have of a seaside holiday —they still demand payment. Put money aside for the expenses that you’d need to cover in the near future.  

Not only will this free up some of your budget in the new year, but it’ll also help ease any financial anxiety you may have about making your salary stretch. Plus, some financial commitments offer a discount if you pay the annual amount upfront at the start of the year (rather than in monthly instalments), so enquire about this.  

Keep it safe by saving 

Can you remember how many times you’ve told yourself you’re unable to save money because you don’t actually have any money to save? Well, now’s your chance to change the narrative. You do have extra money in your account, so you are able to make better choices.  

Assess your current financial situation — existing credit as well as upcoming expenses — and figure out what your priorities are and what your financial goals are.  

“If you’re going to need the money within a year, keep it boring. A money market account pays around 7% with almost zero drama. Banks offer them and so do investment platforms (search “money market unit trust” for options). It’s not exactly sexy, but neither is trying to sell your TV in March because your high-risk crypto fund ‘went on a journey’,” says Bryan.  

If you don’t have an emergency fund, it’s time to start one. And if that side hustle is calling for your attention, it may be time to use your bonus to start planning its start-up.  

Lump sum or long-run? 

If your bonus is a considerable amount, you may want to look into investing it all with the hopes of your money growing substantially in a few years. “Long-term (10+ years) means you’re fighting inflation… and inflation is stealthy. You’ll need equities (shares) to beat it, and these should be mostly offshore. That comes with volatility, yes, but also real growth,” says Bryan. 

How do you do it? “Low-cost unit trusts or ETFs [exchange-traded funds] are your go-to here. You can think of them like the slow cooker of investing — set it, forget it, and don’t fiddle. Let compounding do the work… Your job is to not get in the way,” he explains.  

The trick with letting your money work for you is to trust the process — but, first, make good, informed decisions on where you’ll plant your bonus. If the options are overwhelming or you’re not sure which would give you the best return, speak to a qualified financial advisor who would be able to separate any dodgy deals from those that’ll work in your favour.  

Is there room for a spoil?  ,

Guilt-free spoiling starts with a plan. Look at what you usually spend over the festive season… The actual numbers, not the version you tell yourself,” Bryan advises. Think back to previous years and how you spent your money – and reduce any spending you regretted in January or those that didn’t bring you joy (or more money).  

“Then, whatever’s left is your ‘treat yourself’ fund. Spend it with zero guilt because the boring-but-important stuff is sorted,” says Bryan.  

Whether you’re trying to recover from a wild year of spending or starting 2026 off with a positive bank balance, consider how you’ll spend your bonus before it becomes a thing of the past. 

 

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Words: Shani Tsai
Photography: Getty images, Pexels

Also read: How ‘girl math’ can impact your money mindset 

The post Tips to spend your end-of-year bonus  appeared first on TFG Media.

Thulani Gqirana, Content Lead 

One of the kindest things my colleague does is leave me notes with every black book. It’s either a word of encouragement, a quirky turn of phrase, or just a heart with a deadline attached.  

On my side, kindness means always having chocolate available on my desk for anyone who needs it. Sometimes when the day seems to be a lot, a little sweetness makes it a bit more manageable.  

Charndré Emma Kippie, Editor 

It may sound simple, but there is something is compelling about pausing during a busy workday to ask someone, “How are you?” and genuinely mean it. In that moment, the noise of deadlines fades into the background in a corporate setting. Listening, with no agenda other than care, becomes an act of kindness and empathy; a small gesture that shows someone that they’re seen and valued. Sometimes, being present and interested (rather than trying to be interesting) is the most compassionate thing we can do. 

Emma Mbuthuma, Editorial Assistant 

One small gesture that I believe can make a big difference in fostering a kind environment for my colleagues is going above and beyond to support one another. Something as simple as helping a colleague with a project, giving them a compliment about the fantastic work they do or sharing valuable resources to help them. 

Busisiwe Rooibaard, Social Media Manager 

I’ve learned that kindness at work doesn’t always have to be big gestures, sometimes it’s as simple as reminding each other to take lunch away from the desk. When we eat together, it’s a chance to pause, reset, and remember we’re more than our to-do lists. Those small, shared moments of connection make such a difference to how we show up for one another. 

Gaynor Siljeur, Digital Content Creator 

In the midst of looming deadlines and a packed to-do list, it’s easy to forget the importance of truly listening to our colleagues. We often become so engrossed in our own tasks that we overlook the struggles of those around us. It’s essential to take a moment to pause and lend an ear when a co-worker is facing a challenge, whether related to work or personal matters. Simply taking the time to listen can make them feel acknowledged and supported. 

Words: Gaynor Siljeur

Photography: Freepik 

The post How our team fosters kindness at work for World Kindness Day  appeared first on TFG Media.

Ever worked for a boss who thought a pizza party could fix everything, even rage and public humiliation? Perhaps you’re familiar with an environment where birthdays, family dinners and weekends were sacrificed for constant “just one more thing” demands, and saying “no” simply wasn’t an option if you valued your job? Or where even HR had enough and walked out?  

Toxic environments like these don’t just breed negativity, stress, anxiety and conflict, they thrive on them — they instantly ruin a good mood, drain self-confidence and take a serious toll, often leading straight to burnout. Sub-ideal, to say the least.  

Sadly, toxic workplaces are more common than you might think. And no amount of empty promotion promises can undo the damage they cause to your mental health. In Rising Above a Toxic Workplace: Taking Care of Yourself in an Unhealthy Environment, co-author Gary Chapman says it best: “When a workplace becomes toxic, its poison spreads beyond its walls and into the lives of its workers and their families.” How do you spot the warning signs of a toxic workplace — and can you do anything about them?  

Living on the edge  

While red flags can vary from workplace to workplace, one constant is that employees are always on edge. There’s a lingering fear of making the wrong move or speaking up, even though your opinion is almost certainly part of why you were hired. Worst of all is when this hostile atmosphere becomes so normalised that no one questions it anymore.  

Glamourising hustle culture  

Companies or leaders who glamourise the lack of a work-life balance scream toxic. In these kinds of environments, calls and emails after hours are the norm, and overtime is expected without warning, pay or appreciation. Personal lives? Basically non-existent. Employees who overextend themselves are praised — at least at first — while those who set boundaries tend to be shamed. Toxic overworking culture turns sick days and vacations into signs of weakness instead of the essential recharge that they are.  

No-one’s speaking up  

A major red flag is poor communication — or, even worse, the total absence of it. In toxic workplaces, decisions are often made unilaterally by someone with a my-way-or-the-highway mindset, leaving no space for feedback or collaboration. These individuals rely only on verbal instructions, conveniently avoiding paper trails to easily shift blame when things go wrong. When conflict arises, it is rarely addressed. Instead, it’s met with passive-aggressive behaviour or brushed off as insubordination, leaving issues to fester.  

Uncertainty is a sure thing  

In toxic workplaces, clarity is hard to come by — whether around company policies, job responsibilities or something as basic as taking a lunch break. Employees are pushed to hit unrealistic targets, teams compete instead of collaborating, and promotions and raises are a mystery no one can decode. management often acts unpredictably, adding to the chaos. In environments where red flags are the norm, employees aren’t seen as people – they’re just numbers fueling a system obsessed with monthly targets and indifferent to burnout, making you feel powerless.  

Your body keeps the score  

One thing you can always count on is your body’s response. If your shoulders tense or your stomach twists the moment someone walks into the office, that’s not just stress — it’s your body waving a red flag, warning you that something in your environment isn’t right.  

 

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Someone else can do your job, but you’re irreplaceable  

“There were also multiple ways of earning an income that didn’t pose a threat to my well-being,” writes Elelwani Anita Ravhuhali in Sometimes It’s Your Workplace, “But there weren’t various options to choose from when it came to life. I simply had one life, and it was up to me to create great experiences for myself.” Take this powerful reminder that while jobs come and go, your well-being is non-negotiable. Luckily, you can take steps to protect yourself and reclaim your space.  

Begin by addressing a toxic environment by setting firm, respectful boundaries. This might mean not responding to calls or emails after hours, calmly confronting conflicts when they arise, and involving HR if the issue can’t be resolved directly. It’s also smart to follow up any verbal instructions with a quick email — nothing avoids a messy “he said, she said” like a clear paper trail. If your attempts to make your work experience a little healthier aren’t met with the same energy from co-workers and employers, it may be time to start polishing your CV and applying elsewhere.  

Shall we move on? 

In a healthy environment, boundaries are respected, communication is transparent and leadership holds itself accountable. Employees are supported, trusted and encouraged to take time off without guilt. Collaboration is valued over competition and feedback is handled with respect. most importantly, people feel safe, seen and empowered to do their best work — all without sacrificing their overall well-being. Once you get through this — and you will get through it — remember these points as you make your way up the corporate ladder. They can help you be an empathetic leader who advocates for the healthy workplace you once needed. 

By: Nelleke Van Niekerk
Photography by: Getty Images
Text courtesy of Balanced Life magazine 

Also read: Tips for fuel career ambitions 

The post How to spot a toxic work environment  appeared first on TFG Media.

Applying for jobs can feel like running a marathon with no finish line. Endlessly tweaking CVs, filling out repetitive forms and waiting for responses that often never arrive can drain even the most motivated job seeker. While platforms like LinkedIn have widened to pool of jobs available, so too, have they increased access to applicants, resulting in floods of applications. If you’re feeling exhausted and despondent, you’re not alone. Here are five practical tips to combat job application burnout and keep your momentum going:  

1. Set clear boundaries 

Treat job hunting like a job with defined hours. Block out specific times each day or week for applications – say, three hours in the morning – and stick to it. Avoid letting the process spill into every moment of your life. This structure helps prevent burnout by giving you permission to step away without guilt. Which brings us to… 

2. Take guilt-free breaks

It’s okay to pause and take stock. Schedule intentional breaks, whether it’s a day off from applications altogether, or a weekend unplugged from job platforms. Use this time to recharge with activities you enjoy, like reading, exercising or binge-watching your favourite show. A refreshed mind is more focused and resilient. 

3. Streamline your process

Stop reinventing the wheel for every application. Create a master CV and cover letter template that you can tweak for specific roles. Use tools like job application trackers (spreadsheets or apps) to stay organised and avoid duplicating efforts. Efficiency reduces frustration and saves mental energy.  

4. Focus on quality over quantity

Applying to every job posting you see can lead to burnout, fast. Instead, target roles that truly align with your skills and goals. Research companies, tailor your applications, and prioritise opportunities where you’re a strong fit. Fewer, high-quality applications are more effective than a blanket approach. 

5. Celebrate small wins 

Job hunting is emotionally draining, so acknowledge your efforts. Celebrate the ticking off your daily target list with a treat, like a coffee or a walk. Recognising progress keeps you motivated and reminds you that every step forward counts.  

Words: Robyn MacLarty

Photography:

Also read: 5 Steps to career freedom

The post 5 Tips to overcome job application burnout  appeared first on TFG Media.

The value women bring to the workforce is undeniable, and companies who recognise this know just how important it is to makes sure these employees feel happy and safe. However, for many women, finding that perfect work-life balance is still far out of reach. While they are masters at multi-tasking„ they could definitely use a boost to feel fully empowered in the workplace.  

Here are some key things that companies are doing to empower their female employees, and what you should look out for when pursuing a new role:  

1. Taking an equity first approach 

Equitable companies are addressing the unique needs women have rather than simply painting an ‘equality’ brush over their entire workforce. Gender equity addresses the differences between men and women while acknowledging gender bias and the unique challenges women face, particularly when it comes to motherhood. According to the United Nations Population Fund (UNFPA), there first needs to be strategies and measures in place that “compensate for women’s historical and social disadvantages” before equality can be achieved. Equity can be achieved on a policy level with companies enforcing rules such as zero tolerance for gender-based harassment and having legal processes in place to protect female employees.  

2. Closing the gender pay gap 

By closing the pay gap, women are able to level up in both their work and their personal lives. It’s been proven that women who earn an equal wage to men are able to lift themselves out of poverty, are less likely to experience abuse and are able to better advocate for other women. Historically, the gender pay gap between men and women has been one of the biggest hurdles for working women to overcome. It also doesn’t help that office culture actively discourages people from discussing salaries, making it even harder for someone to gauge whether or not they are being paid fairly. But in spite of this, progress is definitely being made, with the World Economic Forum’s Global Gender Gap Report 2024 showing that the gap is now 68.5% closed across 146 countries.  

3. Letting the ladies lead  

Despite the age-old stereotype that women can’t lead because of their emotions, experts would beg to differ. In a podcast episode of ‘Speaking of Psychology’, Dr Alice Eagly, a gender psychology expert from Northwestern University in the US, stated that women leaders are generally more collaborative, relationship-focused and “less about giving orders”. She went on to point out that women usually lead with a more positive, reward-based approach in comparison to men. For companies who promote their female employees, there has been a massive turnaround in productivity and overall job satisfaction. Allowing women into leadership is also incredible for representation, setting a good precedent for future employees and investors. 

4. Providing resources and flexibility 

In a Stellenbosch University study on women in academia, researchers found that resources — be they mentorship programmes, workshops or access to courses — are highly beneficial. This benefits women both professionally and personally as it boosts morale, increases job satisfaction and fosters personal growth. For the working woman, time truly can be just as important (if not more so) than money. This means that flexibility is often valued as much as salary when seeking a new job. Flexibility means different things to different women, but can include flexible office hours, a hybrid or work-from-home working model, maternity leave with full salary, and the option to take period leave. A 2023 survey by the International Workplace Group emphasised just how vital flexibility is to women’s success, and that offering women flexibility in the workplace improves their overall performance, achieves equity and boosts their ability to reach leadership positions.  

What about South African working women?  

► South African women are currently 10.6% less active in the labour force than men, but this is not for lack of trying. In fact, this percentage has increased over 4% the last 10 years. In one of the largest independent surveys on working women in South Africa, it was found that 98% of women want to work, with 78% saying that they aspire to grow their careers.  

► Women are outpacing men in in the education space, with 52% of South Africans with tertiary education being women.  

► Self-employed women are on the rise, with the number of self-employed women without any employees having gone up by 1.3% from 2014 to 2024. The share of women (female business owners) who do employ 20 or more people grew slightly by 0.8%, whereas it dropped by 0.3% for men by the end of 2024.  

► Women are still not being considered often enough for senior positions. In 2024, women only made up 15% of executives in all JSE-listed companies. So, while there has been improvement, we still have a long way to go. 

Words by: Tamia Retief
Photography by: Gallo/Getty Images
Text courtesy of Club magazine

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She was singing about toasted sandwiches, no jokes. The song -by Afrikaans singer-songwriter Ziane Saayman — called ‘Die Braaibroodjie Reel’, referencing the South African grilled cheese sandwich that’s traditionally toasted over the coals at a braai. And while we love a braaibroodjie as much as the next person, we really had no desire to hear a song whose name roughly means ‘the toastie rule’. It’s unclear in fact if anyone really wanted to hear that song, yet at one point it had almost 60 000 views on TikTok, well over 65 000 views on YouTube, and had racked up more than 100 000 listens on Spotify. Why had this song gone viral? Why was its viewership so high? 

The answer is layered: Ziane was chuckling about the fact that those views were being driven by ‘haters’, people who genuinely disliked the song but whose disparaging feedback was creating precisely the kind of hype her song needed to get noticed: the trick, it turns out, is not necessarily to create a great song, but to spark ceaseless online conversation, essentially tricking the algorithm into calculating that a terrible tune is actually popular and is attracting listeners’ attention.  

This off-the-cuff insight says plenty about the modern music industry, in which streaming platforms have become the primary means by which people access and listen to music. It is also how we discover new artists, find out what’s popular, see what other people are listening to, and in the process train the platform’s algorithm to make recommendations based on what it ‘thinks’ our personal taste is. 

In a sense, it’s a form of AI-driven coercion, sophisticated analyses of our listening habits being used to drive listeners’ attention either towards what’s popular or to what we already know and like and listen to most frequently. It ensures that whatever’s trending tends to trend even more. And it means that listening to Ziane’s toastie song out of curiosity can cause to it accrue enough streams that it momentarily becomes a ‘hit’.  

Streaming decoded  

Streaming has been praised for democratising music, putting just about everything that’s ever been recorded at our fingertips. It’s also made it much easier to release a song into the world. Once you get your music onto a streaming platform, the entire planet becomes a potential listening base. These platforms are credited with turning the music industry around, bringing it back from the brink of collapse. And the growth has been phenomenal. In 2023, streaming’s global user base was 919 million, accounting for $15.19 billion in market value; by 2027, that’s projected to increase to 1.1 billion subscribers, generating $18.56 billion.  

Spotify, the most successful streaming platform, is growing every year. Founded in 2006, by 2011 it had 2 million subscribers and 26 million by 2019. By the end of 2024, Spotify’s monthly active users amounted to 602 million, 12% up on 2023.  

Spotify’s stated mission has been to provide “a million creative artists the opportunity to live off their art”, yet while there are in the region of 7 million artists on the platform, just over 10 000 of them generate more than $100 000 per year via the platform. “That’s a beautiful thing,” claims Spotify’s Music Business VP, David Kaefer, but the reality is that the majority of artists don’t, in fact, make a viable living from streaming. Spotify, on average, pays between $0.003 and $0.005 per stream, making it one of the better-paying platforms, but artists’ earnings fluctuate dramatically according to the deal that’s been signed. Technically, a hit song that’s been streamed a million times could earn around $3 180 (or around $8 000 on Apple Music), before various fees and deductions (taken by record labels for distribution fees, taxes and the like). That means that, on Spotify, Ziane might have made around $318 for her braai toastie song, before deductions -that’s if her music distributor had signed a good deal with the platform. 

That is one song over several months, with tremendous behind-the-scenes activity intended to make the song go viral.  

The unsung struggle for music artists  

Streaming may have revitalised the music industry and expanded its reach and removed barriers to distribution, but a recent study shared that, in 2023, the top 1% of artists accounted for 78% of all streams and 83% of streaming revenue. And while 90% of surveyed artists report that streaming accounts for over half their music related income, some 68% of artists say their overall music income has decreased since streaming took over the industry.  

Research shows that streaming’s unspoken ‘superstar economy’ ensures that a small number of top-tier artists earn a disproportionate revenue share – a gap that is worse than it was pre-streaming. The data suggests that streaming alone is unlikely to support the full-time career of a mid-tier artist.  

Another downside is that investors and record labels (and festival organisers) will look at the number of accrued streams as an indicator of an artist’s worth. Instead of investing in artistry, they will most likely favour bankability, which is measured according to perceived popularity —low numbers of streams disincentivise investment in new, undiscovered, potentially groundbreaking music. The long-term impact may well be the steady deterioration of diversity in music.  

One concern worth noting is that the algorithms that are designed to keep subscribers listening also tend to have us returning to the same kind of music, narrowing our frame of interest. A downside is that many artists who are struggling to break into the streaming market will emulate music that’s already popular, further homogenising the industry even more.  

Keep in mind that the more music subscribers listen to, the smaller the piece of the pie each artist is liable to receive, so if you are a small fish in the streaming ocean and your song gets listened to once by a few people who also listen to hundreds of other songs in a month of listening, the revenue coming your way might ultimately be rather a minuscule fraction of the money that’s circulating. Ideally, you need to be a Beyonce or Taylor Swift to generate wrecking-ball levels of revenue.  

Or, you need to be tenacious like Ziane, prepared to do everything in your power – even spark outrage and mobilise haters — to set off a viral response to your music, generate enough buzz and demand that your songs find their way onto playlists, get shared, get recommended, or even get listened to by people who are definitely not coming back for more. If enough people listen, you never know what might happen next.

Get your song trending online  

Quality aside, getting your song to trend on Spotify requires you to be active as a marketer, visible, present and always engaging with the public. Besides covering all the social media bases, optimise your artist profile on the streaming platforms you’re using and make your profile as engaging and informative as possible. If you don’t mind spending money, consider paying for Spotify ads to drive listeners to your music. 

On average, when an artist is featured on a popular playlist, their stream rate increases by 347%. Definitely look into using Spotify for Artists to pitch your music to playlist editors and curators. 

Regularly releasing new songs (at least once a month) is better for your bottom line instead of sporadically dropping art album. Artists who release at least one song per month earn on average 43% more per year than musicians who drop an entire album ever so often. 

By: Keith Bain
Photography by: Getty, Pexels, Shutterstock
Text courtesy of Balanced Life magazine

Also read: How “girl math” can impact your money mindset 

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We’ve all gotten those endless rejection emails or calls at some point or another, where the job search itself is a full-time job (without the salary and benefits!), the whispers of doubt start becoming louder, and the light at the end of the tunnel begins to flicker. 

Let’s face it, the job market is brutal and can leave even the most confident person uncertain about their chosen career. The worst part? It seems it’s no longer about having qualifications or great experience, but who you know.  

Before you start to question your perfectly crafted cover letter or why you spent all those sleepless nights trying to get that degree, here are some good habits you can implement to alleviate the stress and anxiety while you wait for that ‘We are pleased to inform you…’ email that will lead to your next job adventure. 

Before we begin 

According to a 2019 survey conducted by Monster.com, 85% of job seekers feel stressed and anxious during their search. With unemployment rates skyrocketing and the toll the job-hunting process has on society as a whole, it’s no wonder the importance of self-care, mindfulness and emotional intelligence in navigating the job market is being recognised.  

Like singer Jimmy Dean said, “I can’t change the direction of the wind, but I can adjust my sails to always reach my destination:’ You can’t determine the feedback that you’ll receive after the applications and interviews, but you can practice mindfulness, daily gratitude and have a positive outlook throughout the process to help you stay mentally afloat during this time. 

Cultivating calm amid the chaos 

Meditation
Meditation has been practised for thousands of years all around the world. By simply taking five to 10 minutes daily to meditate, you can achieve an inner peace that will set the tone for the rest of your day. It is a set of techniques to enhance attention, emotional awareness, kindness, compassion, sympathetic joy and mental calmness even in difficult situations.  

Countless studies have proven the wide-ranging benefits of meditation, including reduced stress and anxiety, improved memory, increased attention, enhanced willpower, better sleep, lowered blood pressure and heart rate, less depression and enhanced emotional health, helping you be more creative and patient while also focusing on the present (the past and future are mental-health traps!). There are many podcasts, videos and books to help guide you throughout the process.  

Physical activity
Whether it’s swimming, cycling, hiking or running, a few push-ups, skipping or simply taking a walk, add any type of exercise or physical activity into your routine and you’re good to go. You might not have a job but you will have the time, and you’ll be healthy and — bonus point — be in great shape! Jokes aside, moving your body has key benefits such as boosting your energy, keeping your body in peak condition for movement, and combating illness and chronic disease (including lowering your risk of a heart attack, Type 2 diabetes and some cancers).  

Journalling and reflection
Yup, just writing down your thoughts, mixed feelings and even your deepest, darkest fears on a piece of paper improves your cognitive processing and increases your self-awareness and self-compassion. Who knew? It also enhances emotional well-being as it reduces stress and anxiety, helping you to contextualise (the ‘bigger picture’) and prioritise what’s important right now.  

Hobbies
Don’t get so obsessive over the job hunt that you neglect your passions. Whether mixing up paint on a canvas or fishing beside a tranquil river or just playing video games or music is your thing, it’s good to take breaks. Keeping up with your hobbies and interests results in mood improvement, mental stimulation and a sense of personal fulfilment, allowing you to unwind, de-stress and recharge.  

Spend time with loved ones
When was the last time you attended a family braai, or the birthday of your niece, or even that bro’s adventure-trip invite you turned down because you were ‘too busy’? According to a meta-analysis co-authored by Julianne Holt-Lunstad, professor of psychology and neuroscience at Brigham Young University in the US, lack of social connection heightens health risks as much as smoking 15 cigarettes a day or having an alcohol-use disorder. She also found that loneliness and social isolation are twice as harmful to physical and mental health as obesity.  

Don’t get so caught up in your career concerns that you forget about the community that’s always been there for you. It’s easy to fall into the trap of isolating yourself during this time, which is likely to only increase your feelings of anxiety, frustration, stress and depression (which can send you spiralling down into burnout and exhaustion, and even thoughts of suicide). So, make time for your loved ones, because they are the most likely to support you, increase your sense of belonging and be there for you in this difficult time.  

Group or community-based activities
On the topic of not isolating yourself, aim to broaden the range of people you interact with instead. How about signing up for something that puts you out there and gets you out of your comfort zone? This could be a sports or outdoor-activity group, a creative network or volunteering for a charity. Joining a group will increase your opportunities for social interaction, enhance your communication and collaboration skills, provide a sense of support and boost your self-confidence and self-esteem. Who knows, you might even end up networking your way into landing that job!  

Eat well, feel good
Ever heard the saying, ‘Let food be thy medicine?’ When you eat nutritious food, it feeds your overall well-being due to the ‘brain-gut connection’. Following a healthy, balanced diet can lower stress and anxiety, boost brain function and decrease the risk of mental-health issues.  

Set realistic goals
According to PositivePsychology.com, realistic goals and deadlines will increase your motivation and commitment because they are within reach and are less stressful (they are manageable and therefore less daunting). The reality is, you can’t expect to apply today and get the job tomorrow. It’s important to be honest with yourself and set SMART (specific, measurable, achievable, relevant and time-bound) goals.  

Be gentle and kind to yourself, practice daily gratitude and remember that ‘we regret to inform you’ does not define you. 

Healthy food for thought

1. The Mind-Gut Connection by Emeran Mayer
2. Anatomy of a Breakthrough by Adam Atler
3. The School of Life by Alain De Botton
4. Why Has Nobody Told Me This Before by Dr Julie Smith
5. Mind Body Connection. The Science of Nutrition and Mental Health by Aparaj Rudra Paul

By: Emma Mbuthuma
Photography by: Gallo/Getty Images, Pexels, Supplied
Text courtesy of Man magazine

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